The British Independent Film Awards have been recognising the best independent films and filmmakers for over 20 years. With an increasing focus on new talent, the organisation is now expanding its remit to support independent film all year-round, leveraging the credibility of the brand to promote the films and filmmakers it celebrates.
Pending confirmation of funding, BIFA will be developing, launching and testing a programme of always-on digital marketing for independent film, in collaboration with exhibition, distribution and streaming platforms, which will, in this second pilot stage, be targeted at 3-4 key cities outside of London. The aim of the campaign will be to increase younger audiences’ engagement with independent film, both in cinemas and at home.
Two new roles will be created to oversee and implement this project: a part-time programme manager and a full-time comms and community manager.
Hours for the part-time PM role are flexible and could be school-hours and/or based outside of London. Similarly, the CCM role could be based outside of London.
job description: programme manager
|End date:||March 2020|
|Hours:||Part-time, approx. 60% of full time|
|Salary:||£45-50K pro-rata, depending on experience|
The programme manager will have responsibility for programming of films, formats and content for the marketing campaign, as well as liaison with stakeholders and partners across the industry. They will also be involved with management of digital, social and media agencies appointed to the project.
Key responsibilities include:
- Programming of all content, both current and using BIFA archive
- Create and develop format concepts for digital content, including cinema ad, YouTube/Facebook/Twitter/Instagram, plus ongoing programming for those formats
- Liaison with BIFA stakeholders to select ‘Film of the Month’ titles and apply the new BIFA ‘kitemark’, identifying BIFA-related talent and films targeted to our focus audience
- Liaison with distributors, exhibitors and other partners (e.g. Into Film, FAN) to ensure that our campaign complements and amplifies existing plans
- Programming: experience of programming or curation of film events or activity, ideally independent or specialist film
- Marketing: experience of developing, overseeing and delivering successful film marketing campaigns
- Management: experience of leading teams of programmers, marketers, and of managing outside agencies
- Demonstrable passion for and knowledge of independent and specialist film
- Website: familiar with wordpress or similar
- Strong relationships across UK independent film sector
- Experience of managing agency relationships
how to apply
Please send a cover letter and your CV to email@example.com by Friday 20 September.
Interviews will be held at the end of September with a view to the successful candidate starting as soon as possible.