Thursday, April 30, 2020



Piloted with BIFA voters in 2018, our Unconscious Bias training programme was designed to help voters recognise and mitigate against potential subliminal biases in their film watching and voting process, such as genre, budget, commerciality, reputation of the gender and race of key creatives or lead actors.

Training has since been delivered to all BIFA voters who participate in the voting process and has also been rolled out to other organisations in the film and television industries, including BAFTA jurors. The training is accessible, relatable, informative and helps to build a better, more inclusive industry by supporting industry professionals to improve their leadership, judgement, and decision-making skills.

This training is delivered using National Lottery funds awarded to ScreenSkills by the British Film institute as part of the Future Film Skills strategy.



We are committed to building a fair and inclusive industry and we believe that this training is a vital part of that process. In the past, industry members who are not BIFA voters have had to pay a small fee to access this training.

This year, due to the COVID-19 crisis, ScreenSkills are currently helping us to make this training free for professionals working in the screen industries. We believe that this is an important step to keep developing our industry’s skills and reputation through this time of uncertainty.

In order to access the training for free all you’ll need to do is create a ScreenSkills profile which will link to your course attendance.



Our training covers how unconscious and ingrained biases (that is, biases that we are not aware of) affect human decision-making day-to-day and how that might have an effect on the work we do in British filmmaking. Join us at a training session and learn:

  • How the human decision-making process works and what factors can influence it
  • Where logical decision-making can go wrong and lead us to illogical conclusions
  • What is an unconscious bias and what can we be unconsciously biased against?
  • How to recognise and mitigate against unconscious biases on a personal level and in group work or discussions
  • How this affects our work in the British film industry and what we can do to fix it

This training equips attendees with vital skills and tools in decision-making, leadership, management and communications. It is relevant and applicable to all film professionals and especially those with significant decision-making powers over funding, staffing and programming, such as:

  • Distributors
  • Sales agents
  • Programmers
  • Producers
  • Commissioners / Financiers
  • Developers
  • Agents
  • Heads of department



Training will be held online, using Zoom, roughly once a month. The list below will be updated as more sessions are confirmed. Please note these sessions are limited to a max of 25 participants per session and are allocated on a first come first served basis. If you are unable to attend the session once confirmed please let us know ASAP so we can reallocate your place. If you do not let us know you are unable to attend at least 48 hours in advance of the session, we reserve the right to charge you the standard rate for your place (£35+VAT). 

Please click ‘BOOK HERE’ to book a seat at a session.


Session type
 7 May 2020 9.30am (BST) Zoom webinar 90 mins £35.00

FREE for screen industry professionals

Unavailable – fully booked!
8 June 2020 4pm Zoom webinar 90 mins £35.00

FREE for screen industry professionals

Unavailable – fully booked!
15 July 2020 7pm Zoom webinar 90 mins £35.00

FREE for screen industry professionals

Unavailable – fully booked!
20 August 2020 9:30am Zoom webinar 90 mins £35.00

FREE for screen industry professionals

Unavailable – fully booked!
8 September 2020 4:30pm Zoom webinar 90 mins £35.00

FREE for screen industry professionals

Unavailable – fully booked!
24 September 2020 7pm Zoom webinar 90 mins £35.00

FREE for screen industry professionals

Unavailable – fully booked!
20 October 2020 9:30am Zoom webinar 90 mins £35.00 + VAT BOOK HERE
5 November 2020 4pm Zoom webinar 90 mins £35.00 + VAT BOOK HERE
17 November 2020 TBC Zoom webinar 90 mins £35.00 + VAT BOOK HERE
9 December 2020 7pm Zoom webinar 90 mins £35.00 + VAT BOOK HERE
14 January 2021 9:30am Zoom webinar 90 mins £35.00 + VAT BOOK HERE
16 February 2021 4:30pm Zoom webinar 90 mins £35.00 + VAT BOOK HERE


Once you’re booked in, we’ll send you an email confirming your place and a link to create your Screenskills profile. You must do this in order to attend a training session.

We will then send you some preparatory reading and a short task to be completed before the training begins. This task is in the form of a quick quiz from Project Implicit which will help test where your biases might lie – if you want to get a head start, you can try it out here!

On the day of the session, please be ready at your computer at least 5-10 minutes before the training is due to begin so that we can start on time.

The training sessions are fun and relaxed – our aim is to encourage thought and open-mindedness. There will be time during the session for questions and discussion of the topics raised.

After the session, we’ll follow up with a toolkit to help consolidate key learnings. We’ll also follow up to see if the training has changed anything in your practise to help evaluate how effective it is.

Here is what some of our voters had to say about the training:

“It’s a really useful foundation to cover the science behind bias and it helps encourage us to be open-minded. Bias is presented as something we do not necessarily actively choose, but that we can actively/positively influence once we’re aware of it.”

“The session was delivered with clarity and compassion alongside a true comprehensiveness of the subject matter. This allowed the audience to interact and ask questions which were listened to and answered fully.”

“Useful for life and work. Everyone should do this training.”

“I think it was brilliant – the presenter was fantastic, relatable, accessible. She made it feel like a conversation rather than a lecture.”

“I was reluctant to take part as I would typically judge this sort of thing as a waste of time, but as I have said above the outcome was quite surprising. I am so glad I took part. If only other organisations ensured that all their members did the same!”

“I think we all want to help diversity in our industry but often lack resources or opportunity to make real change – I felt that this session helped push a huge group of industry professionals a step in the right direction.”



We offer bespoke sessions either online or in person (COVID-19 guidelines dependant) for other industry organisations. The sessions are created with your individual organisation in mind and offer a more tailored approach. We’ve successfully delivered sessions to BFI, Personal Managers Association and BAFTA. To find out more get in touch at hello@bifa.film to discuss your requirements.




Our Unconscious Bias training is developed with and funded  by ScreenSkills using National Lottery funds awarded by the BFI as part of the Future Film Skills strategy. ScreenSkills is the industry-led skills body for the UK’s screen-based creative industries – animation, film, games, television including children’s TV and high-end drama, VFX and immersive technology. They work across the whole of the country to ensure that UK screen has access now, and in the future, to the skills and talent needed for continued success. You can find out more about them here.

Challenge Consultancy

Challenge Consultancy deliver our Unconscious Bias training. Challenge are leaders in the field of inclusion and diversity, they design and deliver innovative and engaging learning solutions for arts and media organisations, central government and other sectors. Their thirty five years experience gained across four continents helps them to create interactive training which grabs attention, holds interest and inspires action. You can find out more about them here.




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